Worldwide partnership will include Ferrero and Kinder products for children.
Planeta Junior and Zag have secured a key worldwide partnership with Ferrero for Miraculous: Tales of Ladybug & Cat Noir.
The deal covers several countries in Europe and Latin America and will include Ferrero and Kinder products for children.
Simone Fenu, country manager at Planeta Junior Italy, commented: “We are really fulfilled to build a strong relationship with Ferrero. We consider the agreement with Miraculous the first step of a long-term Zag collaboration with Ferrero and we are really proud to represent the Zag Heroez portfolio in our countries.
“The first rendering that we have seen of the Miraculous’ products are terrific and we are looking forward to find them on shelf soon.”
Andrea Green, vp global licensing at Zag, added: “Aligning Miraculous with an industry superstar like Ferrero is a terrific accomplishment. Planeta and Ferrero are top notch partners and we can’t wait to see Miraculous fans enjoying our Ferrero products.”
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