Sandwich chain Pret a Manger has become the latest food brand to unveil an apparel collaboration.
Pret has teamed up with designers Richard Quinn, Ashish and Daniel W Fletcher on a limited edition collection of silk scarves which celebrate the launch of its new spring salads, reported The Industry.Fashion.
The scarves each have their own signature and feature elements from the new salads – Miso Chicken & Greens Salad Bowl; Tamari & Ginger Aubergine Salad Bowl and Pesto Pasta Salad Box.
Each scarf is priced at £30 with all proceeds going to The Pret Foundation, which supports charities and projects working to help homeless people throughout the UK in communities local to Pret shops.
Pret is following in the footsteps of numerous other high street food brands which have recently expanded their brands via collaborations – including Greggs, KFC and McDonalds.
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