Ben 10 and Powerpuff Girls content to feature on coaches on-board entertainment system.
Turner has secured a deal with National Express which will see a host of content – including Ben 10 and The Powerpuff Girls – feature on its on-board entertainment system.
The UK’s largest coach operator will add content from CNN and Great Big Story, as well as the Cartoon Network programming – also including We Bare Bears – to its VUER system from this week across its 550 strong fleet.
To celebrate the partnership, a number of Stansted and Luton coaches have been wrapped with Cartoon Network, Great Big Story and CNN liveries to show off the new shows available on board.
In addition, a competition will also be running, giving National Express customers the chance to win exclusive prizes.
National Express Coach md Chris Hardy said: “We are delighted to announce this fantastic new cartoon and news content on VUER – a superb addition to the already broad range of content available on board our services – making journeys on coaches even more enjoyable and relaxing.
“We are looking forward to expanding our partnership with Turner with the possibility adding more of their excellent programmes in the future.”
Rachelle Peterson, global director, commercial distribution, CNN International Commercial, added: “We’re excited to offer a wide range of programmes from Cartoon Network’s top kids’ shows to keep the children entertained on their journeys on National Express and give adults the chance to explore destinations and stories from CNN lifestyle shows and Great Big Story videos.
“This is a great example of how Turner’s premium content can enhance the travel experience.”
The VUER service means that National Express coach passengers can browse the internet, read up to £20 worth of magazines and watch film and TV as they travel, all for the cost of a coach ticket.