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Primark adds to Pusheen apparel and homewares

Fast fashion retailer welcomes new lines for hit feline property across key categories.

Primark is continuing its support of the Pusheen brand, unveiling new additions to its clothing and homewares collections.

The introduction of the new lines coincides with the feline’s birthday on February 18, with Primark promoting the range online and with significant space in-store.

New designs can be found on t-shirts (normal and furry), shorts, swimming costumes, a denim jacket, night shirt and a cami PJ set.

Meanwhile, in the homewares category, mermaid designs are being used on a duvet cover, throw, cushions, drinks bottle and drinks cup.

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