Blade and Rose is looking to continue its success in the licensing space, revealing its first apparel collection with Paddington.
The company has enjoyed a great start to its licensing journey, winning a Gift of the Year award in 2022 for its first ever licensed collection.
In addition, it is one of the nominees for Best Licensed Preschool Apparel or Accessories Range (0-5) with its Peter Rabbit collection at The Licensing Awards 2023.
The Paddington collaboration will go live in October and will include the company’s popular ‘design on the bum’ leggings, a top and socks.
Blade and Rose will look to ensure all of its products comply with Oeko-Tex Standard 100, and all its suppliers are SGS or BSCI compliant ensuring the softest and safest fabrics for the consumer.
“Our Paddington offering further expands our licensed product portfolio and we know that our many thousands of fans are going to love this gorgeous new collection,” commented Amanda Peffer, owner of Blade and Rose.
Rachel Clarke, svp licensing and retail UK at The Copyrights Group, continued: “We are delighted to expand our baby apparel offering for Paddington with this lovely collection from Blade and Rose. We look forward to seeing little cubs everywhere go on many adventures in their new Paddington leggings.”