Carrot & Toast and My Little Opera will return to 2020 show with their own stands.
The winners of this year’s License This competition – Carrot & Toast and My Little Opera – were announced at Brand Licensing Europe yesterday (October 3) following an hour of pitching and presentations from seven finalists.
The brainchild of Drew Bristow – who was also a License This finalist in 2018 – Carrot & Toast are two best friends: an odd combination who adhere to the chaos/order theory. Carrot is grounded and sensible. Toast is a little haphazard, clumsy and silly. They both feature in a series of mini comics aimed at younger readers and their first adventure Carrot & Toast Are Coming Home sees them get into trouble on holiday when Toast loses his passport.
Meanwhile, My Little Opera has been created by Rosie Brooks and is inspired by the world’s greatest operas and ballets and has a fresh visual illustrated narrative.
Rosie explained: “The target demographic extends way beyond the ‘opera lovers’: it is a springboard for the creation a new world of characters with limitless global possibilities.”
This year’s License This winners will receive a free exhibition stand at BLE 2020, one year’s Licensing International membership and PR support. Finalists will also receive legal consultation from competition sponsor Wynne-Jones.
Chair of the judging panel, Kelvyn Gardner, UK md of Licensing International, commented: “With over 50 entrants, it’s an achievement in its own right just to make the final.”
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