Golden Arches Unlimited includes a rotating seasonal selection of products.
Fast food brand McDonald’s has launched Golden Arches Unlimited – an online shop stocking merchandise specifically designed for the McDonald’s lover.
Available for US customers, the line-up includes a rotating seasonal selection, kicking off with the winter collection which includes a beanie, festive ornaments and a holiday sweater.
There are more than 20 items available including a Big Mac Sandwich Bag, Happy Meal t-shirts, Fries and McFlurry Dessert Journals and a World Famous Fries Tote Bag, plus a selection of McDonald’s beanies, pins, pop sockets and a Mickey D’s Nickname t-shirt.
“McDonald’s has been ingrained in the fabric of culture for years, and there’s a long history of fans wearing our brand with pride,” said Colin Mitchell, svp global marketing at McDonald’s Corporation. “We’re excited to help customers wear their brand love on their sleeves with the unveiling of Golden Arches Unlimited as we continue to inspire feel good moments with McDonald’s.”
McDonald’s has partnered with multiple fashion brands and retailers since the 1980s, while in 2017 it launched its own limited-time-only line of merchandise through the McDelivery Collection.
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