Deal adds preschool powerhouse Peppa Pig to portfolio, plus PJ Masks, Ricky Zoom and additio
Source finds out how the toy company is building its presence in the brands space.
Start Licensing’s Ian Downes turns his attention to ice cream and ice lollies and
Amscan, Danilo and IG Design Group set to deliver further growth for categories.
eOne’s evp of global licensing Andrew Carley on BLE, Peppa at 15 and more.
Interactive range receives official endorsement from Fundamentally Children.
16 licensed products were purchased every second of the year in the UK in 2017.
Start Licensing’s Ian Downes gets carried away with The Force at retail this week.
eOne talks charity and promotional tie-ups and celeb endorsement.