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Video game World of Tanks marks ten years with licensing growth

Bits and Pixels reveals new deals brokered on behalf of Wargaming and its armoured combat phenomenon.

Video game and geek culture specialist, Bits and Pixels has brokered a number of new deals on behalf of Wargaming and its mid-20th century armoured combat phenomenon, World of Tanks.

With over 160 million players around the globe, World of Tanks is one of the most popular MMOs of all time, and after ten years, continues to enjoy growth and success in the gaming charts across the globe.

To mark the ten-year milestone, Wargaming has partnered with Cook & Becker to create a tenth anniversary book entitled The Art of World of Tanks, in both a limited collectors’ edition and a standard edition.

Hornby Hobbies has come on board, with its Corgi die-cast brand creating 1:87 miniatures – from the Sherman to the King Tiger, tankers can collect many of the legendary vehicles that they command in-game.

In addition, Bits and Pixels has also welcomed Gale Force 9 as the tabletop partner. The company will be releasing a starter set for the World of Tanks Miniatures Game in October with expansions to follow.

“World of Tanks combines the unabashed thrill of driving these mechanical armoured beasts, with sophisticated, strategic team combat, and the game is still enjoying growth ten years after rolling out onto the gaming scene,” commented Su-Yina Farmer, co-director at Bits and Pixels. “We’re so pleased to be working with Cook & Becker on the anniversary art book, which beautifully documents the game’s journey and its storied history explained in incredible detail, as well as through a richness of never-before-seen imagery.”

Su-Yina continued: “Bringing Corgi on board for die-cast models was the natural choice as their reputation and heritage in the hobby space, especially with vintage vehicles, is unsurpassed.

“Gale Force 9 will also add an exciting new dimension to the World of Tanks franchise, by offering a tabletop gaming experience with a steady stream of new tanks and terrains that will expand the gameplay and strategic aspect for years to come.”

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