New themed bedding collection to launch this autumn.
Licensed textiles specialist Dreamtex is collaborating with MGA Entertainment to create a new bedding collection for Poopsie Slime Surprise.
Fans of the slime and parody-themed characters and collectables will soon be able to decorate their bedrooms with duvet sets and home accessories.
Dreamtex will be launching rainbow-unicorn designs and icon-inspired patterns across its bedding range from this month featuring vibrant graphics and call outs such as ‘Rainbow Hair Don’t Care’.
“We are always monitoring the latest trends and cross-category synergies and Poopsie Slime Surprise presents us with another exciting opportunity to attract the tween girl audience,” explained Anthony Duckworth, md of Dreamtex. “We have an excellent relationship with MGAE already and have seen our L.O.L. Surprise textiles range grow over recent months, with more doors opening for us at retail, too.
“We have high hopes for continuing this success with Poopsie Slime Surprise and are looking forward to capitalising on demand and to offering even more design choice to young girls wishing to bring sparkle to their bedroom décor.”
Sandrine de Raspide, general manager, international sales and licensing for MGAE, added: “Dreamtex has been a great partner and supporter of our L.O.L. Surprise brand and we are excited that our Poopsie fans will now have the opportunity to personalise their bedroom with rainbows, unicorns and Poopsie parodies.”
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