Publishing rights secured for PAW Patrol, the PAW Patrol Movie and Blue’s Clues & You.
Egmont Books and Collins has revealed the joint acquisition of publishing rights to PAW Patrol, the PAW Patrol Movie and Blue’s Clues & You.
Emma Cairns-Smith, global licensing acquisitions director at Egmont Books, secured rights for the UK, Channel Islands and Republic of Ireland, and English language export rights excluding the US, Canada and ANZ with ViacomCBS Consumer Products.
The Egmont and Collins range roll out from spring 2021 will lead with the PAW Patrol Movie and selected home learning formats among others. From 2022 a full PAW Patrol programme will follow bringing the ‘ulti-mutt’ range for every fan.
The series will then include a wide collection of story, sticker and activity books, in addition to novelty board books, home learning, gift products and annuals.
Blue’s Clues & You books will follow in 2022.
“PAW Patrol and Blue’s Clues & You! are some of our most beloved properties amongst preschoolers and I’m sure kids will be really excited to discover a new way to play and learn with their favourite pups, just as we’re thrilled to be partnering with Egmont Books and Collins on this range,” said Venetia Davie, vp UK and Ireland at ViacomCBS Consumer Products.
Emily Campan, publisher, brands and licensing at Egmont Books, added: “As home to some of the UK’s best-loved preschool brands, we’re thrilled to be adding PAW Patrol to our portfolio. We can’t wait to bring the pups’ adventures to life with our range of exciting and engaging publishing.”
Fiona McGlade, associate publisher at Collins, continuedd: “As the market leader in home learning, we are so excited to have the Paw Patrol characters to engage children and help guide them through their first steps in learning.”
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