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eOne’s Ricky Zoom revs up international growth

Preschool show to air on CCTV-14 in China from March 23, with second season already in production.

Having already proved a hit with families and preschoolers since its debut in mainland China in June 2019, eOne’s Ricky Zoom will now be launching on CCTV-14 from March 23.

Between March 23-27, ten episodes will be played starting at 11.20 every morning.

Hot in pursuit, a second season of Ricky Zoom is in production, with the first batch of episodes due for delivery in November 2020.

In China, the arrival of Ricky Zoom on Youku garnered more than 100 milion views in the first 12 days. According to the Children’s Animation Series 2019 Webcast Data Report provided by Children’s Content Observation, Ricky Zoom is listed in second place in the high heat index that ranks new foreign animations in 2019 on Youku, exceeded only by Peppa Pig Season 7.

In international markets, the animation is listed as number one on Nick Jr. and is also top on the Clan channel in Spain. From its weekend line-up, Ricky Zoom is a top three show on Treehouse in Canada, and consistently outperforms channel averages on RAI in Italy, as well as across the LATAM region.

“We are so proud of Ricky Zoom and its success to date,” said eOne’s Olivier Dumont, president, Family & Brands. “It is premium original content produced by the very best talent and our strong roster of international broadcasters has super-charged the series to a high level of awareness around the world.

“We are very excited for the potential to explore even more ground in the second season. There are so many more stories to tell that will deepen the connection between the characters and our audience, and we look forward to bringing them all-new adventures.”

eOne is working with global master toy partner, TOMY, on the roll out of its toy collection in multiple territories and markets. In addition to this, eOne will present a wealth of further licensed merchandise in 2020 and 2021, including books, puzzles and games, arts and crafts, apparel and accessories.

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