This ad will be closed automatically in X seconds.

Hello Kitty puts best foot forward with Converse

Collaboration will see launch of footwear, sportswear and accessories in the autumn.

Sanrio has teamed up with footwear and apparel brand Converse for a new Hello Kitty collaboration.

Hello Kitty x Converse will be a collection of footwear, sportswear and accessories for fans of all ages, launching on August 16.

Three of Converse’s most popular silhouettes – the Chuck Taylor All Star, Chuck 70 and One Star – are included in the collection, which sizes ranging from kids up to men’s 13.

All trainers have custom designed graphics and logos, polka dot printed lining and come with a second set of laces in an all-over Hello Kitty print.

Meanwhile, highlights from the Hello Kitty x Converse apparel collection include a white and red short sleeve Football Tee with the Hello Kitty Converse graphics on the left chest and red bow on the sleeve; the black Pullover Hoodie with Hello Kitty chenille patch resting on top of a kanga pocket, an oversized bow on the hood and Hello Kitty printed down the sleeve.

Accessories include a Phone Pouch for any size phone, with detachable Hello Kitty pins; Mini Duffle Bag in an all over Hello Kitty print and black/red polka dot Cross Body Bag with Hello Kitty accents.

The collection will launch globally from converse.com and sanrio.com, select Converse stores and retailers.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
 
“Disney is up there when it comes to our dream collaborations.”...
 
Licensed giftware company welcomes Tony Lewis and Mike McGillion....
 
Deal signed with Spin Master for ongoing UK distribution of the brand....
 
Design brand welcomes new textiles ranges plus an expansion of kitchen lines....
 
Agency to manage global licensing for Sophie Long’s portfolio of artwork....
 
Including Elmer becoming an ambassador for anti-bullying charity, Kidscape....
Get the latest news sent to your inbox
Subscribe to our daily newsletter