This ad will be closed automatically in X seconds.

Universal Brand Development honours UK partners

Accolades handed out at bi-annual UK Key Partners Day across all categories.

Universal Brand Development has honoured the work of a number of its partners at a special event.

Nine accolades were presented at the licensor’s bi-annual UK Key Partners Day, held at London Film Museum on Wednesday, November 28.

The day saw a strong turnout from licensees and retailers, with the assembled guests taken through a showcase of Universal Brand Development’s key properties and plans.

Hannah Mungo, UK and Ireland country director, commented: “Key Partners Day is always a fantastic opportunity to celebrate the hard work and dedication of our licensing and retail partners.

“Together we have pushed boundaries, broken fresh ground and set new industry standards for product innovation and marketing. It has been an outstanding year and we are very much looking forward to an exciting 2019.”

The winners were as follows:

BEST RETAIL EXECUTION – Smyths

BEST RETAIL MARKETING CAMPAIGN – Primark (pictured below)

UPDPrimark

PRODUCT RANGE OF THE YEAR – BB Designs

BEST SOFTLINES LICENSEE – Aykroyds & TDP Licensing

BEST HARDLINES LICENSEE – Danilo

BEST CONSUMABLES – Finsbury Foods

BEST LICENSEE MARKETING CAMPAIGN – LEGO (pictured below)

UPDLego

RETAILER OF THE YEAR – The Entertainer

LICENSEE OF THE YEAR – Mattel (main picture)

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
 
Fashion accessories company welcomes sidekick characters to exclusive range....
 
First licensed coin collection themed around the Tower of London launches....
 
Including ITV revealing its licensee line-up for the hotly tipped Watership Down....
 
Licensee launches designs for all the family to capitalise on demand for brand....
 
Analysis from gift and gadget retailer Hawkin’s Bazaar highlights key licences....
 
Final gathering sees Cartoon Network’s Humphrey Black talk TV content....
Get the latest news sent to your inbox
Subscribe to our daily newsletter